Syncro Group’s subsidiary CUBE enters into a preferred partner agreement across 5 markets with a global retail company

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Syncro Group AB’s (publ) subsidiary CUBE enters into a preferred partner agreement regarding influencer marketing with a global retail company based in Sweden. The agreement runs for 12 months and will begin immediately. The assignment spans five markets and will include strategy, procurement and project management and is made possible via Collab’s new platform.

The retail company is currently active in 74 markets, of which 53 are online markets. In the company’s beauty segment, there is a wide selection of makeup, hair products and skincare. CUBE has won the assignment as their strategic partner for influencer marketing in the beauty segment in Sweden, Denmark, Norway, Italy and Germany.

Fanny Askerfors, Brand partnership manager & strategist CUBE:

“We are incredibly happy about the great trust we have received from such an established and strong brand. This is an exciting client in many ways – mainly because we get the opportunity to use our entire influencer marketing investment, where Cube’s agency operations combined with Collab’s technology enable collaboration at this level for 2023.”

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In connection with Syncro Group AB’s (“Syncro Group” or the “Company”) directed issue of units on Spotlight Stock Market in September 2021, which was disclosed through press release on 27 September 2021, the Company issued 20,950,076 warrants of series TO3. Each warrant gives the right to subscribe for one (1) new share of series B in the Company. The exercise price for the warrants of series TO3 have been determined to 70 percent of the volume-weighted average price in the Company’s share on Spotlight Stock Market during the measurement period, which ran from and including March 2, 2023, up to and including March 15, 2023. During the measurement period, the volume-weighted average price in the Company’s share was approximately SEK 0.29, therefore, the exercise price for the warrants of series TO3 is determined to SEK 0.20. The subscription period for warrants of series TO3 runs during the period from and including March 17, 2023, up to and including March 31, 2023.

Aktiespararna har publicerat en presentation av Syncro Group där VD Ebbe Damm och CMO Olof Lindblom berättar om bolagets nya plattformserbjudanden, synergier och vägen mot lönsamhet.