Our Strategy
Syncro's growth strategy...
…is to make the most of the scalability of its unique AI-based influencer marketing platform Collabs.
The company leverages its technology platform and expertise to target three key segments in Sweden and internationally – direct customers, strategic partners and platform providers – to increase sales and profitability.
Direct customers
Syncro has a broad base of direct customers who use the platform for their influencer marketing. The direct customers range from start-ups to global companies with large global presence. Syncro also offer and is delivering consulting support from its team of leading influencer marketing specialists.
Strategic partnerships
Syncro’s other key sales channel is through strategic partnerships with media and advertising agencies, who in turn use the Collabs platform for their clients, significantly increasing scalability. Syncro has already secured several agreements and has several ongoing discussions with potential partners.
Technology partnerships
In addition, Syncro is having and establishing technology partnerships with major global platform providers to integrate Collabs into their offerings to complement, for example, e-commerce platforms with Collabs’ unique transparent functionality for influencer marketing.
Strategic partner agreements and technology partnerships are scaling Collabs to brands around the world.
Growth
Syncro’s growth and expansion are driven by our comprehensive all-in-one influencer marketing solution with a platform infrastructure meticulously crafted for seamless scalability across diverse channels, geographies and emerging products and services.
Our geographical expansion to the rest of Europe is propelled by multi-market campaigns and collaborations with international agencies, amplifying our reach and impact.
E-commerce
Expanding integration with major e-commerce platforms, where our platform and all its services will be instantly available to thousands of e-commerce brands.
Agencies
Syncro’s all in one solution is optimised to enable agencies to broaden and make their social media offer more effective. One way to grow is through continue increasing our collaborations with agencies initially in the Nordics & UK
Brands
Our current core business with direct engagement clients may scale less quickly but will continue to be a corner stone in our business and in our growth.
Growth
Syncro’s growth and expansion are driven by our comprehensive all-in-one influencer marketing solution with a platform infrastructure meticulously crafted for seamless scalability across diverse channels, geographies and emerging products and services.
Our geographical expansion to the rest of Europe is propelled by multi-market campaigns and collaborations with international agencies, amplifying our reach and impact.
E-commerce
Expanding integration with major e-commerce platforms, where our platform and all its services will be instantly available to thousands of e-commerce brands.
Agencies
Syncro’s all in one solution is optimised to enable agencies to broaden and make their social media offer more effective. One way to grow is through continue increasing our collaborations with agencies initially in the Nordics & UK
Brands
Our current core business with direct engagement clients may scale less quickly but will continue to be a corner stone in our business and in our growth.
E-commerce
Expanding integration with major e-commerce platforms, where our platform and all its services will be instantly available to thousands of e-commerce brands.
Agencies
Syncro’s all in one solution is optimised to enable agencies to broaden and make their social media offer more effective. One way to grow is through continue increasing our collaborations with agencies initially in the Nordics & UK
Brands
Our current core business with direct engagement clients may scale less quickly but will continue to be a corner stone in our business and in our growth.
360 platform
Project Management
Comprehensive toolkit
to manage campaigns
Discovery
Comprehensive 360-degree persona for every influencer
Content Management
Short-cutting approval process between creator and brand
Payout
Automation of payments between creators & brands
Affiliate Marketing
Connecting influencers with 100+ e-commerce brands
Integrated inbox
To coordinate and streamline campaign communication
Insights
Data analytics monitoring multiple KPIs and providing real-time updates
Solution
Solution
360 platform
Project Management
Comprehensive toolkit
to manage campaigns
Discovery
Comprehensive 360-degree persona for every influencer
Content Management
Short-cutting approval process between creator and brand
Payout
Automation of payments between creators & brands
Affiliate Marketing
Connecting influencers with 100+ e-commerce brands
Integrated inbox
To coordinate and streamline campaign communication
Insights
Data analytics monitoring multiple KPIs and providing real-time updates
360 platform
Project Management
Comprehensive toolkit
to manage campaigns
Discovery
Comprehensive 360-degree persona for every influencer
Content Management
Short-cutting approval process between creator and brand
Payout
Automation of payments between creators & brands
Affiliate Marketing
Connecting influencers with 100+ e-commerce brands
Integrated inbox
To coordinate and streamline campaign communication
Insights
Data analytics monitoring multiple KPIs and providing real-time updates
All-in-One Solution
Enabling efficient and seamless flow from searching for influencers, create, manage and track campaigns, handle payments and gain insights.
AI technology
The platform runs on cutting edge technology and continuously brings state of the art output by gathering data from external sources and data on the platform.
Flexible and scalable
The platform can be adjusted to scrape any social media channel or websites. New features can be added to core functionality as demand evolves.
In-house expertise
Leveraging in-house knowledge of optimal utilisation and integration of the platform in any social media strategy, Syncro ensures effective on-boarding and increased ROI.
All-in-One Solution
Enabling efficient and seamless flow from searching for influencers, create, manage and track campaigns, handle payments and gain insights.
AI technology
The platform runs on cutting edge technology and continuously brings state of the art output by gathering data from external sources and data on the platform.
Flexible and scalable
The platform can be adjusted to scrape any social media channel or websites. New features can be added to core functionality as demand evolves.
In-house expertise
Leveraging in-house knowledge of optimal utilisation and integration of the platform in any social media strategy, Syncro ensures effective on-boarding and increased ROI.
All-in-One Solution
Enabling efficient and seamless flow from searching for influencers, create, manage and track campaigns, handle payments and gain insights.
AI technology
The platform runs on cutting edge technology and continuously brings state of the art output by gathering data from external sources and data on the platform.
Flexible and scalable
The platform can be adjusted to scrape any social media channel or websites. New features can be added to core functionality as demand evolves.
In-house expertise
Leveraging in-house knowledge of optimal utilisation and integration of the platform in any social media strategy, Syncro ensures effective on-boarding and increased ROI.